Campaigns
ACSA is actively engaged in campaigning on a range of policy that affects our industry.
The 'Can't Do It Without You' Image campaign and 'Campaign for the Care of Older Australians' are recent examples of integrated campaigns that demonstrate bringing together the power of social media, traditional media and direct engagement to achieve considerable media exposure, engagement and influence with policy makers.
The recent Commonwealth Government Budget and the Productivity Commission Report are a considerable focus of our energies at present.
ACSA calls on members during each campaign for their support and their voice to ensure our message achieves the greatest impact.
Can't Do It Without You Image Campaign
The ACSA "Can't Do it Without You" image campaign helped to increase visibility and media exposure for the industry. Click to find a description of the campaign, the industry brief and objectives as well as a video that describes the outstanding results.
The Grand Plan/CCOA
ACSA joined 10 other peak bodies and faith-based service providers to present a united voice on aged care reform in the lead up to the 2010 Federal Election. The Campaign for the Care of Older Australians (CCOA), which combines a group of faith based organisations and national peak bodies, commenced in November 2009. The membership of the Group capitalises on the public and political credibility of the church groups and the strength of the national peak bodies. The Campaign will provided a strong and unified voice on the needed reform of aged care.
